Performance Media Buying Agency

Your Ads Are Running.
Your ROAS Isn't.

We build and manage paid media systems on Meta, Google, and TikTok that turn ad spend into predictable revenue — with creative strategy and performance-first buying that actually scales.

4.8×
Avg. ROAS Delivered
$2.4M+
Ad Spend Managed
130+
Campaigns Launched
34%
Avg. CPA Reduction
We buy on
Meta Ads
Google Ads
TikTok Ads
Instagram
Shopping Campaigns

You're not losing to bad luck.
You're losing to bad systems.

Most ecommerce brands burn budget on platforms they don't fully control. Here's what's actually killing your performance:

Creatives That Don't Stop the Scroll

Generic, uninspired ads that blend into the feed. No hook. No reason to click. No conversion — just wasted impressions and inflated CPMs.

Audience Targeting Built on Guesswork

Broad targeting with no clear ICP. You're paying to reach everyone, which means converting no one. Budget evaporates fast without precision.

No Creative Testing Framework

One or two static ads doing all the heavy lifting. No A/B structure, no winning angle isolation, no data feeding your next creative decision.

Campaigns Optimised for Vanity, Not Revenue

High CTR, low ROAS. Optimised for clicks and impressions while your actual revenue flatlines. The wrong metric kills real growth every time.

Full-funnel paid media.
Three platforms. One system.

We don't just run ads — we engineer a conversion machine across the channels your buyers actually use.

Meta Ads

Meta & Instagram Buying

Precision audience architecture, full-funnel campaign structure, and creative that converts at every stage — from cold scroll to checkout.

  • Lookalike & retargeting stack
  • Creative fatigue monitoring
  • Dynamic product ads (DPA)
  • Pixel setup & event optimisation
  • TOFU / MOFU / BOFU structure
Google Ads

Google Search & Shopping

Capture buyers with high purchase intent. We build Search, Shopping, and Performance Max campaigns engineered to own your category.

  • Smart Shopping & PMax strategy
  • Keyword architecture & negative lists
  • Feed optimisation for Shopping
  • Remarketing & RLSA audiences
  • Conversion tracking & attribution
TikTok Ads

TikTok Performance Buying

Native, scroll-stopping ads built for TikTok's unique algorithm. UGC-style creative, trend-driven hooks, and CPMs you won't find elsewhere.

  • Spark Ads & in-feed video
  • UGC creative production
  • TikTok Pixel & event setup
  • Creator collaboration briefs
  • Low-CPM scaling strategy

Great media buying starts with creative that converts.

We don't just test what works — we build a system that tells you why it works, so every iteration compounds.

01
Hook Engineering
We test 5–10 distinct hooks per offer. Pattern interrupts, bold claims, pain-point openers — the first 3 seconds determine everything.
02
Creative Format Matrix
Static, video, carousel, UGC, and testimonial ads — mapped to the right funnel stage and platform for maximum efficiency.
03
Angle Testing Framework
We isolate variables — offer angle, visual style, CTA, social proof type — so you know exactly what drives conversion, not guesswork.
04
Winner Scaling Protocol
Once a creative proves itself, we scale fast — duplicating into new audiences with controlled budget increases and zero wasted learning phase.
Ad Creative Preview — Live Test
✦ Hook Variant A — Testing
Stop Paying for Ads That Don't Convert.
We run paid media on Meta, Google & TikTok with creative built to close — not just click.
4.8×
ROAS
3.1%
CTR
$0.34
CPC

From audit to scaled revenue
in five steps.

01
Free Audit
We analyse your current ad accounts, creatives, and funnel — no strings attached, full transparency.
02
Strategy Build
Custom media plan: platforms, budget split, audience architecture, and creative brief — built for your brand.
03
Creative Launch
Static, video, and UGC ads go live across platforms with structured A/B test architecture from day one.
04
Optimise & Scale
Weekly optimisation cycles: killing losers, scaling winners, feeding insights back into creative production.
05
Report & Grow
Clear monthly reporting with revenue attribution, ROAS breakdown, and next-cycle growth roadmap.

Numbers that
don't lie.

Real performance data from real ecommerce campaigns across Germany and the Netherlands.

6.2×
Peak ROAS Achieved Skincare brand, Meta — 90-day campaign with UGC creative stack
−41%
CPA Reduction Fashion ecom, Google Shopping + PMax — 60-day optimisation sprint
3.1×
Revenue Growth Home goods store, TikTok launch campaign — first 45 days live

Real dashboards.
Real revenue.

Here is a look inside some of the actual ad accounts we manage, showing the return on ad spend (ROAS) and conversion value we deliver.

Google Ads Dashboard showing 219.17% ROAS and 76.4K Conv. value
Google Ads Dashboard showing 288.24% ROAS and 46.2K Conv. value

What brands say
after working with us.

★★★★★

Digital SP revamped our entire ad strategy. We saw a significant increase in return on ad spend within the first few months, and their structured testing process gave us clear insights into what works.

MD
Mark D.
E-commerce Director
★★★★★

They took over our Google Ads and completely restructured our campaigns. The improved targeting and feed optimization led to a noticeable bump in our overall sales volume.

SL
Sarah L.
Head of Marketing
★★★★★

We had struggled to get consistent results from social media ads. The team at Digital SP provided great creatives and managed the campaigns efficiently, bringing our acquisition costs down.

DM
David M.
Business Owner

Everything you need.
Nothing you don't.

We work as a true extension of your team — strategy, creative, buying, and reporting all under one roof.

🎯
Full Account Audit & Strategy
Deep-dive audit of your current accounts, audiences, and creative. You get a clear growth roadmap before we spend a single dollar.
🎨
Creative Production — Static, Video & UGC
High-converting ad creatives built in-house. Static ads, video hooks, UGC-style content, and carousel formats designed to stop the scroll.
📊
Media Buying & Daily Optimisation
Daily campaign management across Meta, Google, and TikTok. Budget allocation, bid strategy, audience refresh — we're in the accounts every day.
🔬
Structured A/B Testing Framework
Systematic creative and audience testing so you always know what's working and why — not just what's performing right now.
📈
Monthly Performance Reporting
Clear, jargon-free monthly reports with full ROAS breakdown, creative performance analysis, and next-month growth plan.
Free — No Obligation

Get Your Free Ad Account Audit

We'll audit your current setup on Meta, Google, or TikTok and show you exactly where budget is being wasted — and how to fix it. 48 hours. Zero cost.

🔒 No spam. No sales calls. Just a real audit from a real strategist.

Stop guessing.
Start scaling.

Your competitors are already running optimised paid media systems. The longer you wait, the more expensive it gets to catch up.